Black Bear Design is Nicholas Lucaccioni, a brand and marketing designer who helps companies define how they look and keep it consistent across every deck, ad, post, and page.
Specializing in corporate identity, brand systems, and integrated campaigns, Nicholas has led brand development from initial concept through full implementation, creating logos, design systems, and guidelines, then extending them across presentations, digital advertising, social media, print collateral, and the web. His work spans financial services, media, and technology, for clients including WarnerMedia, Xfinity, HBO Max, LinkedIn, and DocuSign.
His approach centers on building brand systems that are clear, consistent, and practical for the teams who use them every day. Fluency in 3D design adds dimension to his work, especially in campaign, product, and environmental applications.
Nicholas holds a BFA in Communication Design from Pratt Institute and has run his own design practice since 2017.
Adult Swim, AMEX, Brighthouse Financial, Cartoon Network, CNN, DirecTV, DocuSign, FanDuel, Fannie May, GrubHub, Gusto, HBO Max, LinkedIn, NewPoint Real Estate Capital, Pabst, Samsung, Spotify, truTV, Turner Sports, WarnerMedia, Xfinity